What is it's your kick?

You don’t have tickets but want to experience the feeling of being in a stadium anyway?
You couldn’t get an accommodation in one of the World Cup Host Cities?
You just want to watch soccer and party?
You want to have a great supporting programme?
The Heilbronn-Franken World Cup hub has exactly what you’re looking for!
Then the Heilbronn-Franken World Cup hub is just the right thing for you!

Due to the fact that during the 2006 FIFA World Cup hotel capacity in the host cities, as well as tickets to the matches will be very limited, large numbers of football fans will look for special offers during this period. The Heilbronn-Franken region wants to make use of this chance and address both locals and foreign visitors with the activities of the World Cup hub.

The Heilbronn-Franken region is the only region in Germany, which is in the vicinity of four host cities. The objective is to emphasize this unique selling point and position the Heilbronn-Franken region as the World Cup hub in Southern Germany, as well as point out the proximity to the host cities Stuttgart, Frankfurt, Nuremberg and Kaiserslautern. 21 out of the 64 World Cup matches will be held in these stadiums and 22 out of 32 teams will meet in the preliminaries. If the German national team were to come second of their group, they will play in Stuttgart in the round of 16 on 25 June 2006.

The basis for the World Cup hub concept was a study set up by the Heilbronn University of Applied Sciences during the UEFA EURO Cup 2004 in Portugal under the leadership of Prof. Dr. Alfons Madeja. The study gives information about the most important preferences and desires of World Cup visitors. “Eating/Drinking/celebrating”, “Meeting visitors from all over the world” and “getting to know the country/city/region” are all topics which are being emphasized. The Heilbronn-Franken region wants to fulfil these needs through fan villages in Heilbronn (Theresienwiese), Schwäbisch Hall (Marktzentrum Steinbach) and Tauberbischofsheim (city center). They are a central component of the World Cup hub concept and therefore the central point of all tourist information Besides the television broadcast of the matches (Public Viewing) during the complete duration of the 2006 FIFA World Cup (June 9, 2006 – July 9, 2006), a complete supporting programme in the form of a wide variety of food and beverages, activities, music events, shows, information points, etc. also offers an outstanding possibility to experience the World Cup in the region from the first to the last day.

Moreover, bundling the tourism potential of the largest red wine region in Germany will incite the World Cup tourists to actively experience the 2006 FIFA World Cup in the Heilbronn-Franken World Cup hub. Come and enjoy the 2006 FIFA World Cup in the Heilbronn-Franken region!